Quidwise CFO
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See how Ada reaches an answer.

Try a decision on example books and follow the figures behind it.

See how Ada thinks for herself.

Compare cash forecasts, trace an unusual payment pattern or see what would change a big decision.

Ada is working out the example business: thousands of futures, an investigation, three decisions and a year of her own forecasts.

Ada never moves money without your bank asking you. Your business or its authorised accountant submits filings through the relevant filing service. Every figure has a receipt.

Your cash, counted in days.

See how many days your bank balance covers. Try a different spending pace or see what a late payment would change.

Example business

3 customers owe £9,000 and are late.

Days paid for

27days

The money in the bank covers every day's costs until Sat 5 Dec. Usual payments from Ashby Gallery Ltd and Fernhill Books Ltd carry it to Fri 1 Jan.

Pace
MonthMTWTFSS
Nov
Week of Mon 9 Nov
Week of Mon 16 Nov
Week of Mon 23 Nov
Week of Mon 30 Nov
Dec
Week of Mon 14 Dec
Week of Mon 21 Dec
Week of Mon 28 Dec
Jan
Week of Mon 11 Jan
Week of Mon 18 Jan
Week of Mon 25 Jan

An average day costs about £430: what went out of the bank over the last 30 days, per day. Point at a day to see what covers it, or use the arrow keys.

  • Money in the bank27 daysMon 9 Nov to Sat 5 Dec
  • If Ashby Gallery Ltd and Fernhill Books Ltd pay as usual27 daysSun 6 Dec to Fri 1 Jan
  • Not yet paid for30 daysSat 2 Jan to Sun 31 Jan

£6,040 of bills and tax taken on their day: Paperworks Supplies Ltd, Canal Wharf Properties (rent), Inkwell Trade Ltd and 2 more.

2 days fewer than yesterday morning (£1,180 less in the bank).

Halden Events Ltd's £4,800 is 22 days late. Paid, it buys 11 days.

How this works

A day costs £430: everything that left the business in the last 30 days, divided by 30. Transfers between your own accounts are left out.

Bills and tax Ada knows about, the same ones the 13-week forecast lays in, are taken on their day, on top of the pace, so the count errs short. Customers who pay on a steady rhythm are expected on it; a late customer is not, until they pay.

On Monday, she tells you what she did.

Example business

Came in from the customers Ada chased

£9,000 came in from the customers Ada chased,

of £9,000 late on Mon 2 Nov

Halden Events LtdPaid Fri 6 Nov£4,800
Northgate Dental LtdPaid Wed 4 Nov£2,400
Bramble Interiors LtdPaid Tue 3 Nov£1,800

I sent 4 chases, 3 by myself; £11,200 came in, £9,000 of it from customers I chased. 1 thing needs you.

Ada’s note to the owner, Mon 9 Nov
Watch Ada’s morning

See a week of Ada’s work.

Play the week or step through it. Stop a reminder to see how Ada responds.

Step 1 of 6 · Mon 2 Nov · 09:00Example: Kestrel Print Studio Ltd

Step 1 of 6: Three customers are late

Three customers are late

At nine Ada goes through who owes what, invoice by invoice. Three customers are past their due date.

  • Halden Events Ltd£4,800 · 16 days late
    Asks you firstFirm reminder

    16 days late: the firm reminder is due; Ada asks because a firm reminder always asks.

  • Northgate Dental Ltd£2,400 · 5 days late
    Ada sends itFriendly reminder

    5 days late: the friendly reminder is due; Ada sends it under your standing order.

  • Bramble Interiors Ltd£1,800 · 4 days late
    Ada sends itFriendly reminder

    4 days late: the friendly reminder is due; Ada sends it under your standing order.

Try it

What would Ada send?

Move anything on the left; on the right is the exact letter Ada would send this morning. To a business, it adds the interest the law allows.

35 days
Who owes it?
Have they been chased?

Ada writes the final notice and asks you before it goes.

Ada asks you firstFinal notice
Example business

Ada writes the final notice and asks you before it goes.

Why: 35 days late: the final notice is due; Ada asks because a final notice always asks.

To
Northgate Dental Ltd
Subject
Final notice: £2,400.00 overdue

Sample letter. Payment details are for illustration.

Dear Northgate Dental Ltd,

Despite our reminders on 7 Oct 2026, 11 Oct 2026, 18 Oct 2026, £2,400.00 remains unpaid:

  • INV-1042£2,400.00due 4 Oct 202635 days overdue

Unless payment reaches us by 15 Nov 2026, we will add statutory interest and compensation under the Late Payment of Commercial Debts (Interest) Act 1998, £27.04 of interest so far at 11.75% a year and £70.00 of fixed compensation, and consider passing the debt to a collection agency.

If you have already paid, or there is a reason for the delay we don't know about, please reply today.

Pay, or tell us you've paid: https://quidwise.example/pay

To pay by bank transfer:
Account name: Kestrel Print Studio Ltd
Sort code: XX-XX-XX
Account number: XXXXXXXX
Reference: INV-1042

Kind regards,
Accounts
Kestrel Print Studio Ltd

What the Late Payment Act adds
  • Interest so far, at 11.75% a year£27.04
  • Fixed compensation for one late invoice£70.00
  • They can be asked for£97.04

The Bank of England base rate plus 8%, from the day after the due date. Only between businesses.

After the final notice the ladder ends: you decide whether to call them, use a collector or go to the small claims court.

You stay in charge

One page says what Ada may do. You sign it.

For each kind of letter: off, ask me first, or Ada sends it. The firm ones always ask.

Your standing orders · the one page you sign

What Ada may do for your business without being asked

Sign to switch on your standing orders. Ada also prepares filing drafts as deadlines approach, so you can review them in good time.

  1. 1Chase customers who pay late
    Day 3Friendly reminderA short, polite note that the invoice has not arrived yet.
    Day 7StatementEvery overdue invoice listed, with a request for a payment date.
    Day 14Firm reminderA firmer letter with a date to pay by.
    Day 30Final noticeThe last letter, with the statutory interest a business customer owes.

    The firm reminder and the final notice always ask you first. You cannot switch that off.

  2. 2Wait before anything goes by itself
    Every send Ada makes by herself waits this long, with a Stop button on your phone.
  3. 3Get the week’s bills ready

    Ada prepares one batch a week; you approve it in your own bank. No setting lets money leave without your bank asking you.

  4. 4Prepare upcoming filings

    When she has the records, Ada gets draft VAT returns, monthly CIS returns, Companies House confirmation statements and eligible Making Tax Digital updates ready without being asked. You check the draft before it goes to your accountant or gets filed.

Signing switches on the morning round for the standing orders you set.

The ladder of trust · how much Ada does by herself
  1. 0Ada suggestsyou are hereAda shows how she would chase late payments. Sign your standing orders to turn on the reminders you choose.
  2. 1Ada prepares, you approveEvery morning Ada prepares the chases that are due and asks you before each one goes.
  3. 2Ada runs your standing ordersAda sends the friendly reminder by herself, 10 minutes after telling you; the rest still ask.

Sign the page to climb a rung.

Ada never…
  • moves money without your bank asking you. She gets the payments ready; you approve them in your own bank.
  • sends the firm reminder or the final notice without asking you.
  • writes by herself to an address you have not confirmed, or to a customer who has never paid you before.
  • chases a customer twice within four days, or anyone you paused or marked in dispute.
  • keeps chasing once the money is in: she checks the books again the moment before each send.
  • files a return herself. Your business or its authorised accountant submits it through the relevant filing service.
Money out, done properly

See which bills need your attention.

Ada puts urgent bills first and holds a bill for review if the supplier’s bank details change.

Thursday’s run · £8,000 in the bank · five bills in the postExample business
£100
For direct debits and card payments. No bill is paid if it would take you below this.

Thursday: £5,080 to 4 suppliers, £1,500 to your tax pot, £100 kept back.

  • To suppliers £5,080
  • To your tax pot £1,500
  • Kept for the held bill £960
  • Kept back £100
  • Spare £360
Goes this week5 · £6,580
Your tax pot (Tax savings)£1,500
What the tax estimate says to have put aside by now, less what the tax pot already holds.
Canal Wharf Properties (rent)£2,250
due 6 Nov 2026; the premises depend on it.
Albion Equipment Finance£610
due 9 Nov 2026; finance on something the business needs: miss it and it can be taken back.
Paperworks Supplies Ltd£1,840
overdue since 24 Oct 2026; a trade supplier.
Swift Studio Couriers£380
due 11 Nov 2026; a trade supplier.
Held: bank details changed, call them first1 · £960
Inkwell Trade Ltd£960
Inkwell Trade Ltd's bank details changed since the last payment (now 65-43-21 ••••0789, from an email on Tuesday).Bank details changed by email are the most common invoice fraud: call them on a number you already have before you confirm.
Waits for cash0 · £0

Everything due fits this week.

  • £960 stays in the bank for the bills held until you confirm their bank details.

On the day you choose, Ada gets this batch ready. You approve it in your own bank: nothing leaves without your bank asking you.

Everything else a finance director does

The rest of the job, done the same careful way.

Cash guardExample

She sees a cash dip weeks ahead, and lines up the fixes.

Ada looks thirteen weeks ahead. If cash would fall below what you keep in the bank, she works out the smallest set of fixes, the free ones first:

  1. Send a chase sooner. Ada does this one herself where your signed page lets her.
  2. Offer 2% off for payment within 7 days.
  3. Hold a bill that can safely wait.
  4. Take no drawings for a few weeks.
  5. HMRC Time to Pay, then an overdraft, with the pack the bank needs.

Two to five ask you first.

Cash dips below £1,000 in 6 weeks. With Ada’s fixes, it never does.
Without the fixesWith themBelow the £1,000 you keep
FilingsExample

See the working behind your filings.

Ada prepares VAT return figures, monthly CIS300 working and a Companies House confirmation statement checklist. The business or its authorised accountant submits through the relevant filing service.

VAT return · July to SeptemberReady for your yes
Box 1VAT on your sales£9,650.00
Box 4VAT you claim back£2,990.00
Box 5To pay HMRC£6,660.00
Box 6Sales before VAT£48,250
Box 7Purchases before VAT£16,400
Payroll and pensions

Payroll checked before payday. PAYE and pensions paid on time.

Your payroll software runs the payroll; Ada makes sure it is right. Switch on the check and, three working days before payday, she shows you this month against last month with every change, for you to confirm.

The PAYE and pension money goes into the week’s bills as a priority, and she keeps your auto-enrolment dates.

  1. Ada asks you to check this month's payroll against last month's
  2. Payday
  3. PAYE and National Insurance reach HMRC
  4. Pension contributions reach the scheme
Reports and packsExample

Monthly accounts and a pack for the bank, in words you can read.

Management accounts for any month, and, when you want to borrow, a lender pack for the amount and term you name. Both come as a PDF you can send.

Every figure has a receipt: click it and the transactions behind it appear. Code does the sums; Ada only writes the words.

Management accounts · October 2026Profit, cash, who owes you, what changed and why
Lender pack · £40,000 over 36 monthsWhat a bank asks for, laid out the way it asks
Supplier lettersExample

Letters to suppliers that bring your costs down.

Ada reads your regular payments and contracts, finds the ask worth making, and writes the letter. It goes when you say yes.

Then she watches the bills that follow and tells you what each letter saved.

  • A contract about to renew: the best renewal price, in writing, before it rolls over
  • A price that rose faster than inflation: the old price plus inflation
  • Something nobody uses: cancel it before the next payment
  • Short payment terms: 30, 45 or 60 days instead
Broadband renewal letter£276 a year
Phone callsExample

Next: Ada phoning late payers, when you switch it on. She will always say she is automated.

Each call needs your yes, and happens only within the hours you choose. What the customer says is read like an email reply: a promise pauses the chasing, a dispute stops it, and you hear their own words.

Ada, on the phone

“Hello, this is Ada, an automated assistant calling for Kestrel Print Studio Ltd about the account of Halden Events Ltd. Am I speaking with someone who looks after their payments?”

AccountantsExample

A seat for your accountant.

Their seat is free. Every client who adds them sits in one book, worst first, with the one thing to raise this week, and they can open any client to see exactly what the owner sees.

Open the client book

  1. 1Harbour Bakery LtdVAT return due in 6 days, not yet approved
  2. 2Morrow Design Ltd£8,400 overdue from customers; cash dips in 5 weeks
  3. 3Fenwick Opticians LtdNothing to raise this week